Search is sending the wrong signals.
Tanked rankings, thin collection pages, and product copy that sounds like everyone else’s.
SEO + automation for ecommerce teams ✳
More revenue
from what you have.
Hard Gaters finds missed search demand, broken tracking, and repetitive workflows - then fixes the highest-impact issue first.
Get my free store review ↗20-minute review · written top-three opportunities · reply within two business days
SEO + AI / AUTOMATION - FOR ECOMMERCE TEAMS
01 / The signal
Find the issues
costing you revenue.
What we inspectA practical first pass
- Search demandCollection structure, intent mapping, internal links, and schema.
- MeasurementGA4, Shopify, attribution, and the reports your team actually trusts.
- Team capacityRepetitive content, reporting, QA, and support workflows ready for automation.
The usual suspects
The small issues
quietly draining growth.
Your best people are the automation.
Support replies, reporting, content briefs, and QA are still living in tabs, threads, and memory.
Tracking got lost in the migration.
GA4 events don’t line up, Shopify data is duct-taped, and no one trusts the dashboard enough to act.
What we do
Practical systems for
the next stage.
Technical & ecommerce SEO
Collection-page structure, search-intent mapping, internal linking, schema, and content briefs that target real demand.
Analytics & attribution cleanup
Reconcile Shopify and GA4, repair key events, and build reporting your team can use to make decisions.
AI-assisted workflow automation
Map the repetitive work around reporting, QA, content, and support, then automate the parts worth removing.
02 / The partnership
A focused audit.
Useful implementation.
We start with your SEO foundations, measurement, and highest-friction workflows. You get the sharp version: what is costing you, what to fix first, and what outcome it should create.
If the opportunity is real, we build alongside your team. Before implementation, we agree on the success metric, baseline, timeline, and fee.
01Find the leakTechnical SEO, content, analytics, workflow mapping.
02Build the fixAutomations and improvements your team can actually own.
03Share the upsideNo upfront cash. We get paid when you get results.
Client reviews
In their own
words.
Client feedback from ecommerce founders and operators. Watch the short version or read the takeaway first.
A founder describes the value of full project ownership.
“From the very first day, he took complete ownership of the entire project, including strategy, setup, design, implementation, and I really didn't have to worry about a single detail.”
A personalized first step built confidence to work together.
“There was something about the way that he wrote it. And there was that level of personalization that then made me feel like, okay, maybe I should give this guy a shot.”
A founder calls the work a major asset to the business.
“I really can't sing his praises enough and I wouldn't hesitate to recommend him because he's been a huge asset to the Robyn business.”
A client recommends the opening-sequence service and beyond.
“Very satisfied with his service. Highly recommend him for this opening sequence service and beyond.”
04 / Case studies
Three pressure points. Three practical unlocks.
Anonymous ecommerce proof shaped around the constraint, starting signal and outcome that matter.
Outdoor & sporting goodsUSA · Seattle
Shorten the cash cycle behind acquisition.
A CAC payback period that was too long was compounded by technical debt. Over four months, return rate became the starting signal for a shorter and healthier cash conversion cycle.
Starting pointReturn rate
Time to result4 months
ConstraintTechnical debt
OutcomeShorter cash conversion cycle
Electronics & gadgetsUSA · Portland
Turn returns into a delivery improvement.
High return rates and clunky return processes were hard to address without trusted attribution. In 65 days, return rate became the baseline for faster average delivery times.
Starting pointReturn rate
Time to result65 days
ConstraintAttribution uncertainty
OutcomeFaster average delivery times
Art & printsSouth Africa
Make consistency show up in campaign return.
Inconsistent brand messaging across channels and uncertain attribution made average order value harder to improve. A four-month focus connected the starting signal to clearer, more consistent campaign economics.
Starting pointAverage order value
Time to result4 months
ConstraintAttribution uncertainty
OutcomeHigher campaign ROI from consistent messaging
05 / Conversation
Proof that reads like a useful exchange.
Three anonymous ecommerce stories, translated into the moments where the problem became clear.
Question · Outdoor & sporting goods / USA · Seattle
What happens when CAC payback runs too long and technical debt makes every change feel expensive?
Answer · 4 months
Start with return rate. A shorter cash conversion cycle gives acquisition room to work harder.
Question · Electronics & gadgets / USA · Portland
Can a return problem move without perfect attribution?
Answer · 65 days
Yes. Use return rate as the first signal and improve average delivery times.
Question · Art & prints / South Africa
What changes when inconsistent messaging meets an uncertain signal?
Answer · 4 months
Average order value becomes easier to grow when campaign ROI can be read through consistent messaging.
Want to find the same opportunities in your store?
Request my free audit ↗03 / Start here
Let’s find your
next opportunity.
In a 20-minute review, we look at your store, identify the top three opportunities, and send a written first read. No Shopify, GA4, or Search Console access is needed to start.